Sportsbet is Australia’s largest corporate bookmaker, with over 1.2 million customers and making 1.1 billion bets each year. They use Databricks to democratize data and deliver personalized content that drives customer loyalty and revenue.
Understanding Profit Potential
Profit potential is a key factor in assessing risk-to-reward ratios when betting on sporting events and other bet types. It helps whittle down the list of wagers to those that offer the best value for your investment.
Choosing a Sportsbook
There are many sportsbooks available online, each offering different sports betting odds and markets. You should choose one that offers the types of wagers you’re interested in and has a betting menu that is tailored to your preferences.
Money Lines & Spreads
In sport betting, money lines and spreads are two of the most popular kinds of bets. They’re based on margins of victory, which determine the expected outcome of a game.
The spread involves giving away or taking a set number of points/goals/runs, which are then reflected in the odds. This is a great way to make a bet on both sides of an event, but it can result in a lower profit if you win your bet.
Fractional Odds
Fractional odds are an increasingly common way to bet on sports. They’re easy to understand and are also a good way to gauge implied volatility. The numbers on the left indicate how often an event is expected to fail, while the numbers on the right show how often it’s expected to succeed.